Most people think personal brand photography is just for entrepreneurs and business owners, but brand photography has so many uses. An example of this is with a dear colleague of mine, Mary Rossio.
Mary and I met many years ago when I worked for our local chamber of commerce and she was also early in her professional career. At that time, we both were trying to find the right roles for our careers, and it’s been wonderful to watch her professional growth.
When Mary contacted me about updating her headshot, she also asked about having some casual photos taken. She needed a professional headshot for work but wanted to use casual images for social media and personal use.
These types of Extended Headshot Sessions always get me thinking about what uses there are for a great personal brand photography headshot – whether it’s professional or personal. So, here’s a list of ways you can use a great headshot:
- Professional – Website, Business card, Blog, Marketing Materials, LinkedIn, Social Media (business accounts), Professional Membership Directories, Board of Directors
- Personal – Social Media (personal accounts), Dating Apps, Volunteer Profiles, Church Directory, Phone Contact, Apps or Digital Memberships that require a photo
As a professional, your professional brand and your personal brand overlap, so when planning a personal brand photography session, plan to include a few casual photos along with your professional headshot. What ways would you use a personal and professional headshot?
The first step to schedule a Personal Brand Photography or Headshot Photography session with me is to contact me via my Contact Page or call me at 815-416-9022.